I had the chance earlier today to catch up with my good friend Michael Hyatt, chairman of Thomas Nelson Publishers and soon to be best-selling author of his brand new book Platform: Get Noticed in a Noisy World. In the short interview below, we chat about the new book, some of the key takeaways, and also what he believes is the one key in building your platform.

Make sure you purchase the book this week and you will also receive some extra digital resources worth over $350, all for free in conjunction with the book purchase. But you have to purchase this week. Check out more of the details here.

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